I have attended the Advanced SEO Certification in Nov 2010, last month just re-attended it again in Clickevents @ Starhub Building. So this post has been delayed for more than a year now. Hahahaha.If you want to read another Advance SEO Review by Aidah, click on the link.
This year’s Advanced SEO seminar is very different from last year, maybe it’s because the more I re-learn it, the more I understand on SEO. So what is the main difference this year compare to last?
The Difference
1) For myself, it became more clear that SEO is a science and art. The science is that, if you follow these steps, you will receive the same or almost the same result, like in a chemistry lab. The art comes in when most have the same science or formula like you, how can you be different and be the leader? This is where the art comes in. To me, the art of SEO is more to marketing, with the amount of SEO knowledge, how can you beat your competitors online?
2) Social Media is a MUST For Online Business. Yes, it’s true. If you do not have a Facebook, Twitter, FourSquare, Linkedin, etc… It will spell doom for online business. Why is social media a must now. Actually if you are doing it now, you are quite late in marketing, but nevertheless it’s better late than never. The reason is that we are in the information generation, where information sharing is free and easy to find. So in order to verify if the product or service is good is through the past customers who used them. If the past customers are happy with it, they will talk about it to their friends, and even become your die hard fans. Google, Yahoo and Bing understands this factor, so they added social media as part of the formula to ranking the website.
Of course, a website is still a must and is the foundation for online business. That is why it starts first on your on-page SEO then off-page SEO, then social media. Google is now taking serious action for bad websites that do not give good user experience, you will find out the hard way that your SEO ranking will drop to nowhere.
3) Recommendation On Off-Page SEO Linking. This year, we actually have recommendation on how to generate links from authority and related websites. I will not share which are the websites and how it can be done, you can learn it when you signed up for it. To tell you the truth, these are really authority websites that will help your online business website rise in ranking easily. I have tested one of the websites, it was not easy, but worth the affect for doing this. Because I see my website rise in ranking, increase in traffic and of course in sales as well.
Right now, all these learning and re-learning boils down to taking action, it is when you do it, that you understand and will see result. If you are interested in this event, do contact us here.
Audio
March 19, 2012
Thank you for another magnificent article. Where else could anybody get that type of information in such an ideal way of writing? I’ve a presentation next week, and I’m on the look for such information.